Rich and Rhine’s business was founded on providing competitive pricing, progressive program support, but most importantly, the highest level of customer service to independent operators in Oregon and Southwest Washington. Our ongoing success is closely linked to the relationships we have built with our clients over the past 70 years.

Regular face-to-face interactions with our customers allow us to listen to their needs and go the extra mile to ensure they are taken care of at all times. All of our competitors have great products to sell. We set ourselves apart through honesty, sincerity, and a genuine interest in helping our clients succeed every day.

While our customer base skews toward the c-store industry, our talented and versatile group of industry veteran salespeople and category managers utilize their varied experience to deliver a diverse set of solutions across numerous different classes of trade.

As our industry continues to redefine itself with changing consumer trends and technological advances, Rich and Rhine remains at the forefront by expanding its product mix and providing industry-leading technological solutions for our clients.